How At-Home Health Tests Could Change Personal Healthcare for You
Have you ever wondered how healthy you really are or what you can do to improve your lifestyle? Now you can. EverlyWell puts the lab testing process in your hands. Take tests on your own time and in the comfort of your own home. Then, get your results in just days. Their streamlined model helps save you time and money by giving you the answers you need – fast.
Founded in 2015, EverlyWell offers tests ranging from General Wellness to Men’s and Women’s Health. Whether you are concerned about your cholesterol levels, hormones production, or even fertility, these at-home tests give you better control of your health.
Last Sunday, EverlyWell CEO, Julia Cheek appeared on Shark Tank to pitch her company in the hopes of find an investor. As a result, Lori Greiner offered her a $1M line of credit in exchange for 5% equity. The investment marks the largest deal Lori Greiner has ever made on the show in terms of check size and the largest valuation deal for a solo woman entrepreneur in the show’s history.
Our 9Gauge team continues to be extremely proud to call EverlyWell a client, so we interviewed Julia Cheek about her experience on Shark Tank and where she sees the future of personal healthcare.
What made you create the concept behind EverlyWell?
JC: “After personally having a really bad experience with very expensive lab testing that resulted in little explanation from my doctors, I knew there had to be a better way – especially since managing biomarkers is a top contributor to preventing chronic disease. With a few other passionate people, EverlyWell was launched to redesign lab testing to be convenient and meaningful.”
What made you want to go on Shark Tank (versus traditional fundraising routes) in the first place?
“We’ve already raised $5M to date through traditional funding, but I was excited about the possibility to partner with an investor like Lori Greiner or Mark Cuban who have the consumer and retail experience that could really take EverlyWell to the next level.
We know that our brand and consumer education is incredibly important to our growth, so it was really a once in a lifetime opportunity to get to pitch the sharks for an investment.”
How has the current state of the (personal) healthcare industry driven the importance or purpose of EverlyWell for consumers?
“With the growth of personalized, consumer-driven healthcare ($250B industry) and the rise of out of pocket healthcare costs, the time is now to make lab testing consumer-friendly and transparent.
As Lori mentioned in the episode, I think the state of healthcare in our country right now is so precarious. With millions of people either without insurance or fearing that they will be — direct-to-consumer products like EverlyWell empower people to take control of their own health information so they can live healthier and happier lives.”
Can you describe the impact of Shark Lori Greiner’s investment for upcoming product offerings?
“We’re extremely excited to be partnering with Lori. Her investment will help us roll out an additional 12+ tests next year. We’ll also be announcing several big partnerships, that will all make our at-home health tests even more accessible and affordable for our consumers.”
Where do you hope to see EverlyWell making the most impact in the next 3-5 years?
“We hope that in the next 3-5 years, we’ll be able to drive our costs down even further, so that our products will become more accessible and affordable for even more Americans.”
How would you summarize your Shark Tank experience?
“You get one shot to tell the story to the sharks and to America. I put a ton of pressure on myself to be sure I could tell the story of EverlyWell in the best light — and ideally get a deal from a shark. Overall, it was definitely a worthwhile experience and we’re thrilled with the outcome!”
For more information on EverlyWell or its products, visits their website here. Be sure to use the promo code SHARKTANK for 15% off of your orders.
Did you catch us on #SharkTank last night? 🦈 We're so excited to be working with .@LoriGreiner to make lab testing quick, simple, and affordable! Take 15% off your next order using the code SHARKTANK at checkout as a thank you for supporting us! 💚🎉 pic.twitter.com/K1gtRXOB6q— EverlyWell (@everly_well) November 27, 2017